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An example report

This is a real report, not a mock-up. We ran it on 3 November 2026 on alpaca-walking.co.uk, a working UK business website that belongs to us, so we can show it in full. Your report covers the same ground for your own site.

The £4.99 full report has two parts: the technical audit (69 checks) and the customer reaction check. Both are shown below in short form.

Part 1: technical audit

96 / 100

A strong site. The audit flagged 6 things worth fixing:

PerformanceSome images are much larger than the space they are shown in, so phones download more than they need.
SecurityNo Content Security Policy, which helps block injected scripts.
TransportSome files are sent without caching headers, so returning visitors download them again.
DNSNo IPv6 address, so some mobile networks reach the site less directly.
DNSNo CAA record saying which companies may issue the site's security certificate.
AI agentsNo llms.txt file, the short guide that helps AI assistants understand and recommend the site.

In the full report each item explains what it means in plain English, shows the evidence we found and gives the exact fix.

Part 2: customer reaction check

Eight AI-simulated customers, each with a different outlook, read the homepage and said what would stop them booking. Every quote is checked word for word against the page.

Local adult, day out: would book. “Location, duration and starting price are easy to find.”

Busy mobile visitor: would book. “I can decide quickly whether to continue.”

Family on a budget: maybe. Wants to check extra costs before committing.

Worried about being let down: maybe. The reviews are not linked to named people or a review platform.

First-time visitor: would book. The page makes clear beginners need no experience.

Comparing other days out: maybe. The strongest quality claims are not backed up on the page.

Sceptic: maybe. Anonymous testimonials do not win them over.

AI assistant booking for someone: maybe. Booking details sit on a separate page.

What the panel found

ProofReviews and quality claims are hard to check

On the page: “Verified review”

Suggested fix: link testimonials to the review platform they came from, and give the source for the top-rated and award claims.

PricingSome prices and extra costs have to be checked elsewhere

On the page: “full price list →”

Suggested fix: summarise all package prices and any extra charges on the page, including the conditions for baby-alpaca walks.

PoliciesCancellation and refund terms are not stated

Missing from the page: cancellation and refund terms for booked walks

Suggested fix: state the cancellation, refund and rescheduling terms, and link to the full booking conditions.

BuyingNo live booking details on the page

On the page: “Check Availability”

Suggested fix: make the booking route explicit and show live availability, with dates, times and the steps to confirm.

These come from AI-simulated customers, not real ones. Treat them as a second pair of eyes, not survey results.

Get the same for your website

Run a free audit on the homepage, then choose the full report for £4.99. Or let us fix what it finds: ask for a fixed-price quote at the end of your report.

Run a free audit See all prices

Questions: derek@agentsiteaudit.com or 07876 234399